APA Style

Kotler, Philip, Armstrong, Gary. (1999). Principles of Marketing : Eigth editions . INDIA: Prentice-Hall of india.

Chicago Style

Kotler, Philip, Armstrong, Gary. Principles of Marketing : Eigth editions. INDIA: Prentice-Hall of india, 1999. Text.

MLA Style

Kotler, Philip, Armstrong, Gary. Principles of Marketing : Eigth editions. INDIA: Prentice-Hall of india, 1999. Text.

Turabian Style

Kotler, Philip, Armstrong, Gary. Principles of Marketing : Eigth editions. INDIA: Prentice-Hall of india, 1999. Print.